Marketing for Long Term Growth

ON-DEMAND



OVERVIEW

The opportunity to build a Home Health Business is ever present if the agency can develop a strong referral base, expand its contractual relationships, adapt quickly to industry changes, and position itself for future growth. This session provides specific strategies to achieve your agency’s contracting goals, helps you understand how to create marketplace differentiation, and introduces key business development metrics. After this discussion, you will be energized and motivated to take your Marketing & Business Development efforts to the next level.


LEARNING OBJECTIVES:
  • Employ strategies for developing referral base
  • Expand payor base and maximize profitability
  • Anticipate and prepare for future trends


FACULTY

Neil Rotter
Chief Strategy Officer
Accredited Home Health Services



ONLINE ACCESS & INSTRUCTIONS

After course registration and payment has been submitted and received by CAHSAH. You will receive email instructions for logging into your course (your username, password, and link to the on-demand portal), and the link to download the course manual.

If you do not receive a confirmation email within 48 hours of registering for an on-demand course, please contact the CAHSAH registrar at 916-641-5795 ext. 113 or registrar@cahsah.org.


CANCELLATIONS

No cancellations or refunds will be issued once user login information has been sent. Unfortunately, due to the online format of this program we are unable to offer exceptions to this policy. It is recommended that each registrant review the course content prior to submitting payment to ensure the content meets individual education needs.